Name: 29 and Holding
Address: 220 North College Street, Auburn, AL, 36830

Right in the heart of Downtown Auburn, 29 and Holding is a go-to boutique for fashion forward finds with a Southern twist. From bold game day looks to everyday staples, 29 and Holding offers a curated mix of clothing, accessories, and shoes that keep your style fresh and effortless through every season. What sets 29 and Holding apart is its connection to The Maker and The Merchant which is a retail collective that supports small businesses and local creators. As a featured partner, the boutique brings its Auburn born style to new audiences while staying true to its roots: supporting makers, embracing trends, and making shopping personal. Whether you're a local or just passing through, 29 and Holding offers a standout experience full of charm, creativity, and looks you'll love wearing to all occasions.

29 and Holding

Things to Do in Auburn-Opelika

Explore the beauty and excitement of the Auburn-Opelika area, where there is something for everyone. Visit the Jule Collins Smith Museum of Fine Art to appreciate world-class art exhibits. Experience the natural beauty of Chewacla State Park with its hiking trails and waterfalls. Take a stroll through historic downtown Opelika and enjoy its unique boutiques and vibrant dining scene. For sports enthusiasts, catch an Auburn Tigers game at Auburn University, known for its spirited football, basketball, and baseball games. Don't miss the Opelika Pickleball Facility, with 24 individually fenced, covered, and lighted courts, perfect for year-round play.

Local Highlights
Auburn University: Known for its beautiful campus and sporting events, Auburn University is a hub of activity and culture.

Downtown Opelika: Enjoy the charm of a historic downtown area with a variety of shops, restaurants, and cultural attractions.

Chewacla State Park: A natural retreat offering hiking, mountain biking, fishing, and camping.
Opelika Pickleball Facility: One of the best pickleball facilities in the Southeast, providing year-round play on 24 lighted courts.

Dining and Accommodations
With a wide range of dining options from casual eateries to fine dining, the Auburn-Opelika area caters to all tastes. Notable mentions include The Hound for its hearty Southern fare and Café 123 for a fine dining experience in a historic setting. Accommodations range from the luxurious Auburn Marriott Opelika Resort & Spa at Grand National to charming bed-and-breakfasts.

Plan your visit to Auburn-Opelika today and discover why it is a prime destination for sports, culture, and Southern hospitality! For more information, visit Auburn-Opelika Tourism.

Auburn-Opelika Tourism

LiveOaks blends rustic charm with a modern twist, offering a lively space for drinks, dining, and good company. Housed in a renovated former service station in downtown Auburn, the venue features both indoor seating and a spacious outdoor patio shaded by iconic oak trees. Its laid-back vibe and unique setting make it a go-to for locals and visitors alike. The bar serves a rotating selection of draft beers, a curated wine list, and creative cocktails that range from classics to seasonal specialties. Whether you're stopping in for a casual happy hour or kicking off a night out, LiveOaks delivers a relaxed, welcoming experience in one of Auburn’s most recognizable gathering spots.

LiveOaks

Live Oaks is a popular restaurant and event venue in downtown Auburn's heart, offering a unique dining experience that combines Southern charm with a modern twist. Known for its inviting atmosphere, Live Oaks features stunning patio seating beneath the majestic live oak trees, creating the perfect setting for a relaxed meal or a special gathering. The menu showcases Southern-inspired dishes, with customer favorites like fried green tomatoes, shrimp and grits, and the signature Live Oaks Burger. The full bar serves craft cocktails, local beers, and a selection of wines, making it an excellent spot for happy hour or a laid-back evening with friends. While Live Oaks doesn’t regularly host special events, their spacious patio is a popular location for live music performances during select weekends, adding to the lively ambiance. Whether you're in the mood for a casual meal, a place to watch the game, or a venue for an event, Live Oaks delivers exceptional service and a memorable experience.

Brought to you by the creators of Waverly Local, Auburn Plaza Bar and Lounge is a vibrant bar and eatery located in Midtown Auburn. With a menu full of creative cocktails and elevated takes on classic dishes, it’s a go to spot for a laid back lunch, casual dinner, or lively night out. The space features both indoor and outdoor seating, making it easy to kick back and enjoy the atmosphere no matter the season. Brunch is served on Saturdays and Sundays, adding another reason to visit with friends or meet new ones. Whether you're in the mood for great food, a handcrafted drink, or just a fun place to hang out, Auburn Plaza Bar and Lounge delivers an inviting experience in one of the city’s most trendy neighborhoods.

Auburn Plaza Bar & Lounge

Tavern on the Traxs is a lively restaurant and bar in Auburn, AL, offering a laid-back atmosphere with great food, cold drinks, and a fun community vibe. Located near the railroad tracks, this local favorite blends the charm of a classic tavern with a modern twist, serving up hearty American fare with Southern influences. The menu features a variety of dishes, including juicy burgers, crispy wings, fresh seafood, and house-smoked barbecue. Tavern on the Traxs is open Monday through Sunday from 11:00 a.m. to 11:00 p.m., offering dine-in and takeout options. The bar boasts an impressive selection of craft beers, signature cocktails, and top-shelf whiskey, making it a great spot to unwind after a long day. Guests can also enjoy live music, trivia nights, and game-day specials, adding to the vibrant energy of the tavern. Whether you're looking for great food, a fun night out, or a laid-back hangout spot, Tavern on the Traxs delivers a true Auburn dining experience with great flavors and a welcoming atmosphere.

Tavern on the Traxs

Insomnia Cookies in downtown Auburn is the perfect spot for anyone craving warm, freshly baked cookies at any hour. Specializing in late-night delivery, this bakery offers an array of delicious treats, including cookies, brownies, ice cream, and cookie cakes. Known for its extended hours, Insomnia Cookies is a favorite among night owls, college students, and anyone looking for a sweet indulgence in the heart of Auburn. The menu features classic cookies like Chocolate Chunk and Snickerdoodle, alongside popular choices like the Deluxe S'mores cookie. You can also enjoy ice cream sandwiches and cookie cakes, making it a great choice for parties or personal treats. Delivery is available late into the night, perfect for satisfying those spontaneous dessert cravings. Seasonal flavors and specials rotate throughout the year, offering something new and exciting with every visit. Whether you're celebrating, ordering for a group, or simply treating yourself, Insomnia Cookies has something for everyone. Visit their downtown Auburn location or check out their website to place an order and explore their latest flavors!

Insomnia Cookies

Auburn's finest and freshest seafood! The Depot is a gulf-coastal brasserie with a globally inspired menu where sea meets land. Constructed in 1847, this fabled train depot rests in the heart of downtown Auburn. With a prominent role in the history of the city, the time-worn tracks of The Depot have seen the face of war and abandonment. Now over 150 years later, The Hound Owners Matt & Jenna Poirier have resurrected the building to house the area's first fresh seafood restaurant where, along with co-owner and Executive Chef Scott Simpson, they bring globally-inspired cuisine to the heart of Alabama in this historically relevant setting. "Where the hook meets the line," The Depot plates up the finest and freshest seafood in the area, elevating the culinary scene in the community with cuisine that, cooked simply and spectacularly, also serves to honor our Southern heritage. The bar staff is passionate about the drinks they make. The Depot welcomes you into their restaurant filled with history and has you leaving wondering when you can come back. Serving dinner. Reservations recommended. Insider Tip: Try their famous Tapas Tuesday or Thursday Oysters & Bubbles from 5-7 pm! Insider Tip: Try their famous Wednesday Sushi & Spirits or Thursday Oyster Night!

The Depot

Eddie’s Calzones is a popular late-night eatery in downtown Auburn, known for its delicious, customizable calzones and relaxed, casual vibe. Offering a unique twist on comfort food, Eddie’s allows you to build your perfect calzone with a variety of fresh ingredients, making it a standout option for students, locals, and visitors alike. Whether you’re grabbing a quick bite after a long day or enjoying a late-night snack, Eddie’s delivers a satisfying and hearty meal every time. The menu includes a range of signature calzones like the Chicken Parmesan and Buffalo Chicken, as well as vegetarian-friendly and build-your-own options. With generous portion sizes and perfectly baked dough, Eddie’s has become a go-to for lunch, dinner, and late-night cravings. While there’s limited street parking, takeout is available for those in a hurry. Eddie’s also offers student deals and combo specials, making it an affordable choice for budget-conscious diners. For a tasty and customizable meal in the heart of Auburn, stop by Eddie’s Calzones today, or visit their website for more details on their menu and specials!

Eddie's Calzones

The Plains Taproom, located in Auburn, Alabama, is a vibrant and inviting taproom that’s a must-visit for craft beer lovers. With a self-serve tap system offering an impressive selection of local and regional craft beers, this venue allows guests to sample a variety of brews at their own pace. The laid-back atmosphere is perfect for enjoying a drink with friends, catching a game, or simply relaxing after a day in Auburn. Whether you're an avid beer enthusiast or new to the craft beer scene, The Plains Taproom offers something for everyone. Open daily, it’s the ideal spot to explore new flavors and enjoy the best of Auburn’s growing craft beer community.

The Plains Taproom

The Plains Taproom in Auburn offers a casual space to explore a rotating selection of local and regional craft beers. With a self-serve tap wall, guests can pour at their own pace and sample a wide variety of styles, from hop-forward IPAs to rich stouts and crisp lagers. This spot is ideal for trying something new, meeting up with friends, or watching the game in a relaxed setting. Whether you are a longtime beer enthusiast or just curious to explore Auburn’s craft beer offerings, The Plains Taproom delivers an easy and enjoyable experience.

The Plains Taproom is Auburn's first self pour establishment. Every tap has a touch screen with details about the beverage. The description, alcohol content, and price per ounce are all displayed once it is activated via RFID card. The Taproom has 40 taps that serve a selection of craft beers, ciders, wine, wine cocktails and kombucha. The Plains Taproom also features food such as loaded fries, BBQ sliders, bacon sliders, Nashville hot chicken & waffle sliders, and more!

Tropical Smoothie Cafe is a fast-casual café that serves made-to-order smoothies, flatbreads, wraps, and bowls in a relaxed, tropical-inspired setting. Open daily starting at 7 a.m., the menu features high-protein breakfast items, customizable smoothies, and a variety of fresh, feel-good options. Stop in for a healthy meal on the go, or order ahead online or via the app for convenient take-out or delivery

Tropical Smoothie Cafe Auburn

Limitbreaker Lockdown will take place October 2-4 at Lake Wilmore Park Recreational Center in Auburn. This gymnastics meet will feature athletes competing in Levels 1-5, Xcel, and HUGS, with participants, coaches, families, and spectators expected throughout the weekend. Local residents are welcome to come out and watch the competition and support the athletes. Visit the event organizer’s website for meet details, schedules, and spectator information.

Limit Breakers Lockdown Gymnastics Meet

The 2026 Powerball Alabama State Championship, presented by Carvana PPA Tour and Southern Pickleball, will take place October 2-4 at the Opelika Pickleball Complex. The tournament will feature singles, doubles, mixed doubles, and junior divisions for a wide range of age groups and skill levels, with play beginning as early as 8 a.m. each day. Spectators are welcome to come out and watch the competition throughout the weekend, and players can register beginning June 1. Visit the tournament page for registration details, division information, event fees, and the full schedule.

2026 Powerball ALABAMA State Championship presented by Carvana PPA Tour & Southern Pickleball

The Southern Pickleball Association is dedicated to growing the sport of pickleball across the United States by offering affordable, professionally managed amateur events and supporting local pickleball communities. Since our inception in 2021, we have proudly become a cornerstone of community, camaraderie, and competition in the southeast, setting a new standard for what it means to run pickleball tournaments.

With nearly 200 tournaments hosted and over 30,000 players on our courts over the past 4 years, Southern Pickleball continues to bring people together through the joy of the game, fostering connections both on and off the court. Whether you're a seasoned competitor or new to the sport, we strive to create opportunities for everyone to experience the excitement and spirit of pickleball.

Southern Pickleball Association

Welcome to the Alabama Bass Federation Open Challenge, taking place Saturday, October 3, 2026, on Lake Harding in the Valley–Auburn area. This one-day tournament will launch from Po Boys Boat Ramp and bring competitive anglers together for a full day of bass fishing on one of the region’s premier lakes. Participants and spectators will find dining options nearby in Valley, Opelika, and Auburn, with convenient stops for breakfast before launch and meals following weigh-in. View the “Hotels” tab for live and discounted rates, and reach out to Auburn-Opelika Tourism with any destination-related questions. We look forward to welcoming anglers for a well-organized and successful tournament weekend on Lake Harding.

Alabama Bass Federation Open Challenge 

The 2026 ITA DI Men's Southern Regional Championship is a collegiate tennis tournament hosted at Auburn University in Auburn, Alabama, from October 8–12, 2026. Designed for NCAA Division I men's players, the competition is limited to up to 32 players and features Men's Open singles and doubles events. Organized through the Intercollegiate Tennis Association (ITA), the tournament gives eligible college athletes an opportunity to compete in a regional championship format.

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