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Visit Oxford
ESPN’s Best College Town

For visitors, locals and Ole Miss students, fall is arguably the best time of year in Oxford, Mississippi.
And it came as no surprise when ESPN recently named Oxford as the best college town in the nation. Though cooler temps and leaves changing colors are nice features, the star of the show is football and what that entails. Here are some things you won’t want to miss. ARE YOU READY?
Ole Miss gameday is a Southern spectacle you have to experience to believe. It begins in The Grove, a 10‑acre oak‑shaded tailgating haven draped with chandeliers, sterling silver platters, and tents hosting everything from catered Southern comfort to full-blown fine-dining setups under the canopy of century‑old trees. Fans arrive as early as Friday night to stake out their spots in this “Holy Grail of college football tailgating”.
At 7:00 p.m., you’ll want to head to campus to witness the “running of the tents.” Security keeps people out of the Grove, the ten-acre wooded ‘holy grail of tailgating’ until this set time when individuals and companies grab their tents and chairs to claim their spots. Within minutes, hundreds of spots will be held for the big setup the next day. Once game day arrives, don’t expect the typical tailgate. You’ll find everything from chandeliers, elaborate decorations and catered meals.
Spend some time on the Square. Here you’ll find a world-class array of shops, boutiques, art galleries and bookstores. Ole Miss fans are known to don their Sunday best for game days, so be sure to shop the Square’s boutiques to get ready for the affair. At Square Books, the nationally recognized independent bookstore, dive into the special section devoted to William Faulkner and other Mississippi writers. Looking to add a little vinyl to your collection? Oxford’s independent record store, The End of All Music, has gained national recognition for thriving on vinyl in a digital world. Feeling hungry? Oxford is known for its delectable cuisine. Whether it’s an afternoon or a night game, there are plenty of local and delicious options to fuel your school spirit. Savor the local flavor on The Square, where the menu ranges from Southern down-home to upscale Southern cuisine, and everything in between.
Approximately two hours prior to kickoff, the coaches and players arrive at the Student Union entrance to the Grove and begin their walk to the stadium through the “Walk of Champions” archway. This tradition was started back in the early 1980s by then head coach Billy Brewer who wanted to find a way for the team to experience the glory of the Grove on gameday. The team makes their way through tens of thousands of fans cheering them on, wishing them good luck and chanting ‘Hotty Toddy.’
When the game is over, head back to the Square for the buzzing nightlife at any one of Oxford’s many hotspots. We may not win every game, but we never lose a party! Hotty Toddy!






Visit Oxford
Whether you’re a football fanatic, leisure lover, arts enthusiast, foodie, or a mix of them all, your perfect getaway awaits in “America’s Best College Town,” Oxford, MS. Just an hour south of Memphis, Oxford has long been touted as the “Cultural Mecca of the South,” and for good reason. Embrace the area’s rich literary heritage with a visit to Rowan Oak, the historic home of Nobel Prize-winning author William Faulkner, or spend an afternoon browsing Square Books, the nationally recognized independent bookstore on the historic Square. Discover unique boutiques and locally owned shops, including Neilson's Department Store, the South’s oldest department store. Savor flavors ranging from down-home Southern comfort food to innovative cuisine at James Beard-recognized and Michelin Guide-recommended restaurants, along with everything in between. At day’s end, unwind at one of Oxford’s charming boutique or brand-name hotels. No matter the season, Oxford’s signature Southern hospitality and timeless charm will make you feel right at home. Plan your next trip at VisitOxfordMS.com.
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