Five Key Benefits of Working With a Sports Commission

Sporting event organizers have a valuable and underutilized tool right at their fingertips: a destination’s sports commission.

A full-service sports commission like the Greater Lansing Sports Authority is your best resource for making an athletic event everything it’s meant to be!

Here’s a closer look at some of the ways you can benefit from working with a sports commission when planning your sporting event in a destination like Lansing, Michigan.  

Event Planning Support

When you work with a sports commission, you benefit from years of event expertise! After hosting countless sporting events, our team knows what questions to ask, foresees potential challenges before they arise, and has the knowledge to creatively meet the needs of any event. We work as an extension of your team, from event management counseling to planning the details of your event program.

Marketing and publicity

Once your event is planned and you’re ready to start promoting it, a sports commission can create customized event websites, marketing materials, welcome signs, photo backdrops, credentials, stickers, and much more. Our team loves to find creative ways to meet the unique needs of each event.

For events that have a notable impact on the local community, we assist with creating and distributing press releases, as well as coordinating media opportunities.

Hotel, venue, and vendor coordination

You could spend too much time reaching out to individual hotels, venues, and vendors individually, or you can lean on a sports commission to handle that for you! Our team will help create hotel proposals, coordinate venue negotiations, and connect you with the vendors that will be the best fit for your tournament.

Local Connection

We provide visitor guides, local referrals, and more to visiting athletes. Our team can recommend entertainment options and things to do during downtime, or you can browse our website for visitor information.

Our extensive local knowledge means we can be your connection to any vendors you need, from printing services to entertainment to catering options.

Volunteer recruitment and onsite support

When your sporting event takes place, our team works in advance to recruit local volunteers as needed. We also provide onsite support, including registration staffing and assistance, help with event set up and tear down, and much more.Connect with one of our experts to learn what unique services the Greater Lansing Sports Authority can provide for your event.

Read more here!