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State-of-the-Art Rogue X Officially Open for Business in Medford, OR
New community recreation facility to serve needs of area residents while providing economic impact as top regional event destination
For residents of Medford and Southern Oregon’s Rogue Valley, Saturday, Jan. 6, was a momentous day, as they celebrated the grand opening of the sparkling new Rogue Credit Union Community Complex, also known as Rogue X.
On that day, the new 140,000 square-foot, $76 million recreational facility officially opened its doors to the public. And the occasion was much more than just a ribbon cutting, as immediately the center was bustling with activity. The new state-of-the-art aquatic and event center has many features for area residents and traveling visitors to enjoy. The main attractions are a 76,000 square-foot multipurpose event center; an indoor recreation pool featuring two water slides and a 13-lane indoor competition pool; an outdoor splash pad and a food truck pod.
Events bookings are already stacking up, and officials are encouraged by the early enthusiasm and the sheer variety of events, community gatherings and sporting activities currently lined up at Rogue X.
“The response has been pretty overwhelming,” said Brad King, director of sports development for Travel Medford. “There are 40-plus events already booked on weekends, including an array of activities like tournaments and trade shows.”
Travel Medford is contracted to promote Rogue X and help recruit events to fill the new city-owned facility, which is managed by Medford Parks & Recreation.
Read more at https://www.sportoregon.org/news/state-of-the-art-rogue-x-officially-open-for-business-in-medford-sport-oregon-voices
Sport Oregon
When Portland looks in the mirror, it sees more than just makers and craftspeople; it sees the forefront of the Global Sports Industry and the rising Epicenter of Women's Sports. It sees a city both firmly established and on the rise, defined by its relentless passion, creative grit, and a personality that welcomes everyone. Portland’s unique zip code holds an unrivaled connection to the global sports market that few other cities can match. This concentration of power has created an innovation hub, as we are home to the locally-established giants that lead the industry: Nike (Global HQ), adidas (North American HQ), ON (U.S. HQ), and Columbia Sportswear (Global HQ), alongside an influential presence from Under Armour (Corporate Office). This density of industry leadership has cultivated a deep talent pool in design, technology, and performance, cementing Portland as the global hub for athletic and outdoor footwear and apparel innovation. Our sporting spirit has transcended the competition, making Portland the gold standard for professional women's athletics. We are the home of the Portland Thorns FC (NWSL), one of the most successful women's sports franchises in the world, which consistently boasts record-setting attendance and a uniquely passionate, diverse, and loyal fanbase. Solidifying this status, Portland will soon welcome the Portland Fire, its new WNBA expansion team launching in 2026. Both franchises are united under a shared ownership group that is further cementing Portland's role by investing over $150 million in a first-of-its-kind, dual-sport Women's Performance Center designed specifically for elite female athletes. This community belief proves that in Portland, sports are truly for everyone. This is a true Renaissance City, where the thriving arts, culinary, and outdoor scenes are uniquely intertwined with its athletes. We celebrate the well-rounded competitor, supporting figures like beloved Trail Blazers All-Star point guard, Damian Lillard, who is equally respected as a recording artist, or local Olympians whose ventures range from world-renowned dining partnerships to New York Times bestselling cookbooks. It's one of the few places where you can surf and ski in the same day, with spare time to grab a cup of coffee and show off your new sneakers—designed just a few miles away—before catching a game. When your event lands in Portland, it will be about the competition, the athletes, and the experience. Hosting in this city will be anything but typical, because we welcome every championship with our whole personality and our unparalleled sports heritage. 
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