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Welcome back to the Playeasy Warmup! In our second episode, Kerri interviews Carissa Sawyers, the founder of Rise Productions, who shares her journey from a cheerleader to a successful event producer in the competitive cheerleading industry. Carissa discusses the evolution of cheerleading, the importance of athlete-first events, &amp; her commitment to community engagement &amp; inclusivity. She also highlights building strong partnerships in sports tourism &amp; the lessons learned in her entrepreneurial journey. Tune in below!



<a href="https://open.spotify.com/episode/2oQMuyFbm2Bhs8Zck6FTsQ?si=Yf7lcV46QrSRcGa76l25WQ&amp;nd=1&amp;dlsi=edd545c6a4d44f5c">Listen on Spotify</a>



<a href="https://podcasts.apple.com/us/podcast/engaging-with-the-sports-tourism-industry-as-a/id1772311005?i=1000674020607">Listen on Apple Podcasts</a>



<a href="https://www.youtube.com/watch?v=LvLs8Xf23Ps">Watch on YouTube</a>

Welcome back to the Playeasy Warmup! In our second episode, Kerri interviews Carissa Sawyers, the founder of Rise Productions, who shares her journey from a cheerleader to a successful event producer in the competitive cheerleading industry. Carissa discusses the evolution of cheerleading, the importance of athlete-first events, &#038; her commitment to community engagement &#038; inclusivity. She also highlights building strong partnerships in sports tourism &#038; the lessons learned in her entrepreneurial journey. Tune in below!

The Playeasy Warmup Podcast: Engaging with the Sports Tourism Industry as a New Event Organizer with Rise Productions’ Carissa Sawyers