Sports Milwaukee

OAW Indoor Sports Complex – Venue Spotlight

For our latest Sports Milwaukee Venue Spotlight, we toured the OAW Indoor Sports Complex, a massive 153,000 square foot facility in New Berlin built for performance and possibility.

2025 Sports ETA Woman of the Year: Director of Sports Milwaukee, Marissa Werner!

Congratulations to our very own Marissa Werner, STS, for winning the 2025 Sports ETA Woman of the Year Award! 🎉

Walter Schroeder Aquatic Center

🌊 Dive into our next Venue Spotlight: Walter Schroeder Aquatic Center! A Midwest hub for competitive swimming, WSAC has hosted elite meets and trained countless champions. In our latest edition of the Sports Milwaukee Venue Spotlight, we’re diving into what makes this facility so special!

Uihlein Soccer Park – Venue Spotlight

🚨 The Venue Spotlight series continues! 🚨 In our second episode, we’re heading to Uihlein Soccer Park—the heart of soccer in Milwaukee! ⚽️🏟️ From youth leagues to high-stakes tournaments, this premier facility hosts it all, fostering talent and building community through the beautiful game. Let us know your favorite soccer memory in the comments! 👇

Pettit National Ice Center Venue Spotlight

Introducing Sports Milwaukee’s Venue Spotlight series! 🎥 This series shines a light on the incredible sports facilities that make our city a hub for athletic excellence. We’re kicking things off with none other than the Pettit National Ice Center, featuring 2024 World Speedskating Champion Jordan Stolz! ❄️⛸️ In this first episode, we’re excited to spotlight the venue that will host the ISU World Cup – Milwaukee 2025, where you’ll have the chance to see Olympic athlete Jordan Stolz in action!

We are excited to unveil the new Sports Milwaukee logo!

This fresh symbol represents the city’s passion for sports, which we hope will resonate with teams and fans alike.

New Sports Milwaukee Branding Announced

Sports Milwaukee, the sports division of Visit Milwaukee, launched its new brand this week to kick off a new era for its department. In alignment with the Visit Milwaukee rebrand that was unveiled in April, the Sports Milwaukee brand features a cohesive look and feel in a nod to Sports Milwaukee’s sports planner experience from